About Me

A passionate storyteller with 11 years of experience crafting high-quality content for both print and digital platforms, known for being highly motivated and detail-oriented, someone who can work effectively under tight deadlines while always ensuring the information is spot-on and easy to understand.

My commitment to research-based, SEO-optimized content allows me to create compelling narratives that resonate and drive traffic.

My strong command of language is rooted in my academic background, which includes a B.Ed. (Educational Psychology) and a Master’s degree in English Linguistics. During my BA (Hons.), I achieved the 3rd position, a testament to my analytical and writing abilities.

My studies also encompass Mass Communication and Psychology, further enhancing my understanding of audience engagement.

My journey through the Pakistani media landscape, including roles as a reporter and sub-editor at The News International and in digital content creation at Meri Sehat, has provided me with a nuanced understanding of the local audience and the ability to craft content that truly resonates within this context. This diverse background has given me a solid foundation in content creation, digital media, PR, and crucially, SEO.

Essentially, I’m here to create content that isn’t just words on a page, but clear, accurate, and engaging communication that makes an impact.